Building a BusinessStartups

Nine Out of Ten Fail in Year One

US data says about four in five new businesses survive their first year

You've heard that nine in ten new businesses die in their first year. The real number tells a very different story.

You'll find out

  • How many really survive year one
  • Where the scary number comes from
  • What the odds look like at year ten

Why it matters

A myth that scares people away from trying is worth checking against the data.

About 3 min6 interactive slides · 5 questionsLesson 20 · Zone 3

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  2. 21Unit EconomicsMargin: What You Keep From Each SalePrice minus cost, one item at a time
  3. 22Unit EconomicsThe Break-Even PointThe sale where you stop losing money
  4. 23Side HustlesYour Side-Hustle MathWhat your idea really pays per hour
  5. 24PersistenceThree Feet from GoldThe story goes that a miner quit and sold his rig, and the buyer struck the vein three feet further down
  6. 25RegretRegret Runs BackwardsIn the long run, people regret what they didn't try
  7. 26Business StructuresWhy Founders Form an LLCA wall between the business and your house
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